The

Hyrdation

Haus

Role Designer, Copywriter

For The Hydration Haus

Date November 2021

Type Concept creation, Logo Design, Brand Identity, UI design

The Hydration Haus is an I.V. infusion therapy venture seeking to provide I.V. infusion services to the Metro Detroit area and eventually beyond. This venture was developed by my friend Ruksana Salam and a group of investors interested in expanding access to health and wellness.

I had the pleasure of branding and designing visually. The idea was to design systems that would encompass the companies print material as well as their logomark. I developed the logo for the parent company, which the group plans on developing more businesses under.

In addition to the logo, we wanted to explore what an app could look like and operate. I designed a mock up of the home screen for an app. The app would function as a hub to schedule appointments, collect points for promotions, write notes, and to track this journey of health and wellness.

The branding is a simple, but elegantly designed to allow for a bold yet inviting system. We wanted to make clear that health and wellness is taken very seriously, with the care and nuance that is needed when taking into account ones health.